{"id":11706,"date":"2014-06-10T13:29:56","date_gmt":"2014-06-10T10:29:56","guid":{"rendered":"http:\/\/infois.ro\/?p=11706"},"modified":"2014-06-10T13:29:56","modified_gmt":"2014-06-10T10:29:56","slug":"doi-tineri-antreprenori-ieseni-au-lansat-efectul-halep","status":"publish","type":"post","link":"https:\/\/infois.ro\/?p=11706","title":{"rendered":"Doi tineri antreprenori ie\u0219eni au lansat \u201dEfectul Halep\u201d"},"content":{"rendered":"<p style=\"text-align: justify;\"><a class=\"highslide\" onclick=\"return vz.expand(this)\" href=\"http:\/\/infois.ro\/wp-content\/uploads\/2014\/06\/efectul-halep.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-large wp-image-11707\" title=\"efectul halep\" src=\"http:\/\/infois.ro\/wp-content\/uploads\/cache\/2014\/06\/efectul-halep\/2286838503.jpg\" alt=\"\" width=\"600\" height=\"600\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">Doi tineri antreprenori ie\u0219eni, Iulian Boia \u0219i Mircea Iliescu, fondatori ai agen\u021biei de materiale promo\u021bionale \u201dBrandShout\u201d, au lansat o nou\u0103 campanie creativ\u0103.\u00a0 Inten\u021bia lor este s\u0103 utilizeze o serie de obiecte promo\u021bionale foarte cunoscute publicului (tricouri personalizate, c\u0103ni imprimate, \u0219.a.m.d.) pentru a transmite mesaje de impact, pe teme de actualitate din Rom\u00e2nia. \u00cen ultimii ani, cei doi antreprenori au sus\u021binut prin sponsoriz\u0103ri o gam\u0103 larg\u0103 de evenimente \u0219i campanii sociale. Printre cele mai notabile \u0219i de succes se num\u0103r\u0103\u00a0 implicarea lor \u00een campania \u201dSalva\u021bi Ro\u0219ia Montan\u0103\/ Uni\u021bi Salv\u0103m\u201d, din toamna anului 2013, ocazie cu care au produs \u0219i expediat peste 800 de tricouri imprimate pentru sprijinirea protestelor civice din Bucure\u0219ti, Bra\u0219ov, Cluj \u0219i Timi\u0219oara, sau crearea tricoului \u201dF\u0103, Doin\u0103\u201d, \u00een semn de protest fa\u021b\u0103 de comportamentul primului-ministru Victor Ponta \u00een perioada inunda\u021biilor din Teleorman din luna aprilie a.c. De aceast\u0103 dat\u0103, cei doi tineri au ales s\u0103 construiasc\u0103 o campanie cu mesaje pozitive, mobilizatoare, care s\u0103 eviden\u021bieze valorile promovate de tenismena Simona Halep. Pentru realizarea acestui lucru, Iulian Boia \u0219i Mircea Iliescu au g\u00e2ndit o campanie de popularizare a \u201dEfectului Halep\u201d, prin imprimarea unor tricouri cu mesaje inspira\u021bionale. \u201dEvolu\u021bia Simonei Halep a acaparat aten\u021bia tuturor rom\u00e2nilor \u00een ultimele sapt\u0103m\u00e2ni. Televizoarele, ziarele \u0219i blogurile vuiesc de reportaje despre ea \u0219i despre parcursul ei formidabil \u00een tenisul mondial.\u00a0\u00cens\u0103, ce ni se pare cu adev\u0103rat important este ce se va \u00eentampla mai departe? \u00a0Genera\u021bia noastr\u0103 este \u00eensetat\u0103 de modele reale, autentice, oameni care s\u0103 ne arate c\u0103 se poate reu\u0219i prin munc\u0103 onest\u0103 \u0219i care s\u0103 ne inspire s\u0103 devenim mai buni \u00een ceea ce facem!\u201d, explic\u0103 Iulian Boia. \u201dNU e suficient s\u0103 fim bucuro\u0219i \u0219i recunosc\u0103tori pentru ce a realizat Simona Halep! Nu e suficient s\u0103-i mul\u021bumim c\u0103 ne-a ridicat stima de sine \u0219i imaginea \u00een lume! Nu a\u0219a \u00eei putem mul\u021bumi cu adevarat! Dac\u0103 chiar vrem s\u0103-i mul\u021bumim Simonei, haide\u021bi s\u0103-i aratam c\u0103 urm\u0103rind-o am \u00een\u021beles mai multe nu doar despre tenis, ci \u0219i despre cum putem reu\u0219i, fiecare dintre noi, la nivel individual, \u0219i \u00eempreuna, ca na\u021bie!\u201d, completeaz\u0103 Mircea Iliescu. Dorin\u021ba exprimat\u0103 de cei doi tineri ie\u0219eni este ca acest mesaj s\u0103 fie cunoscut la nivel na\u021bional \u0219i s\u0103 ajung\u0103 chiar la urechile Simonei Halep, \u00een semn de apreciere pentru munca, modestia \u0219i demnitatea cu care reprezint\u0103 Rom\u00e2nia \u00een str\u0103in\u0103tate.\u00a0 \u00cen acest sens, antreprenorii ie\u0219eni fac un apel c\u0103tre public pentru a utiliza hashtagul #efectulHalep pe re\u021belele sociale pentru a comunica ce am \u00eenv\u0103\u021bat din reu\u0219ita Simonei Halep, cum ne inspir\u0103 exemplul Simonei Halep \u0219i care este #efectulHalep \u00een via\u021ba noastr\u0103 \u2013 la \u0219coal\u0103, la birou, \u00een afaceri sau.. \u00een tenis. \u00cen zilele urm\u0103toare vor fi lansate primele tricouri imprimate cu sloganul\u00a0#efectulHalep in Romania. Acestea vor con\u021bine mesaje precum \u201dNu se poate f\u0103r\u0103 munc\u0103!\u201d sau \u201dC\u00e2nd dai 100% e\u0219ti un \u00eenving\u0103tor, indiferent de rezultatul de pe tabel\u0103!\u201d. Triocourile vor putea fi achizi\u021bionate de pe site-ul tricouripersonalizate.ro, la pre\u021bul de 20 de lei bucata.<\/p>\n<p style=\"text-align: justify;\">\n","protected":false},"excerpt":{"rendered":"<p>Doi tineri antreprenori ie\u0219eni, Iulian Boia \u0219i Mircea Iliescu, fondatori ai agen\u021biei de materiale promo\u021bionale&#8230; <a class=\"meta-more\" href=\"https:\/\/infois.ro\/?p=11706\">more <span class=\"meta-nav\">&raquo;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":11707,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,41],"tags":[74,5100,5102,5097,40,5098,5099,1360,5103,5101,5104],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/infois.ro\/index.php?rest_route=\/wp\/v2\/posts\/11706"}],"collection":[{"href":"https:\/\/infois.ro\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/infois.ro\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/infois.ro\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/infois.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11706"}],"version-history":[{"count":1,"href":"https:\/\/infois.ro\/index.php?rest_route=\/wp\/v2\/posts\/11706\/revisions"}],"predecessor-version":[{"id":11708,"href":"https:\/\/infois.ro\/index.php?rest_route=\/wp\/v2\/posts\/11706\/revisions\/11708"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/infois.ro\/index.php?rest_route=\/wp\/v2\/media\/11707"}],"wp:attachment":[{"href":"https:\/\/infois.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11706"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/infois.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11706"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/infois.ro\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11706"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}