{"id":14319,"date":"2014-11-06T17:40:33","date_gmt":"2014-11-06T15:40:33","guid":{"rendered":"http:\/\/infois.ro\/?p=14319"},"modified":"2014-11-06T17:40:33","modified_gmt":"2014-11-06T15:40:33","slug":"palas-iasi-aduce-in-premiera-in-regiune-starbucks-cel-mai-mare-lant-de-cafenele-din-lume","status":"publish","type":"post","link":"https:\/\/infois.ro\/?p=14319","title":{"rendered":"Palas Ia\u0219i aduce \u00een premier\u0103 \u00een regiune Starbucks, cel mai mare lan\u021b de cafenele din lume"},"content":{"rendered":"<p id=\"yui_3_16_0_1_1415287565478_5909\" style=\"text-align: justify;\"><a class=\"highslide\" onclick=\"return vz.expand(this)\" href=\"http:\/\/infois.ro\/wp-content\/uploads\/2014\/11\/palas.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft  wp-image-14320\" title=\"palas\" src=\"http:\/\/infois.ro\/wp-content\/uploads\/cache\/2014\/11\/palas\/1382118540.jpg\" alt=\"\" width=\"360\" height=\"162\" \/><\/a><\/p>\n<p style=\"text-align: justify;\"><strong id=\"yui_3_16_0_1_1415287565478_5908\">Palas Ia\u015fi, cea mai cosmopolit\u0103 destina\u0163ie de cump\u0103r\u0103turi \u015fi loisir din regiune, vine cu o nou\u0103 surpriz\u0103, mult a\u015fteptat\u0103 de clien\u0163i.<\/strong>\u00a0<strong>\u00cen premier\u0103<\/strong>,\u00a0<strong>Palas le aduce ie\u015fenilor \u015fi locuitorilor din nord-estul \u0163\u0103rii renumitul retailer mondial de cafea Starbucks<\/strong>. Mai mult,\u00a0<strong>iubitorii brandului vor avea ocazia s\u0103 savureze sortimentele \u00eendr\u0103gite nu \u00een una<\/strong>,\u00a0<strong id=\"yui_3_16_0_1_1415287565478_5911\">ci \u00een dou\u0103 cafenele Starbucks<\/strong>.<\/p>\n<p style=\"text-align: justify;\"><strong id=\"yui_3_16_0_1_1415287565478_5925\">\u201ePrin noile inaugur\u0103ri, compania Iulius Group marcheaz\u0103 cel de-al treilea parteneriat \u00eencheiat cu Starbucks \u00een re\u0163eaua na\u0163ional\u0103 de mall-uri, dup\u0103 Iulius Mall Cluj \u015fi Iulius Mall Timi\u015foara. Acest parteneriat este un reper pe pia\u0163a de profil, ansamblul urbanistic Palas fiind primul proiect de retail din Rom\u00e2nia \u00een care Starbucks va deschide dou\u0103 loca\u0163ii, \u00een mall \u015fi \u00een parc. Starbucks ofer\u0103 \u00een sine o adev\u0103rat\u0103 experien\u0163\u0103 social\u0103 \u015fi ne bucur\u0103m c\u0103 aceasta devine accesibil\u0103 \u015fi clien\u0163ilor Palas Mall \u015fi angaja\u0163ilor United Business Center, componenta office a ansamblului\u201d<\/strong>, a declarat\u00a0<strong>Oana Diaconescu<\/strong>,\u00a0<strong>Head of Retail Iulius Group<\/strong>.<\/p>\n<p id=\"yui_3_16_0_1_1415287565478_5927\" style=\"text-align: justify;\"><strong id=\"yui_3_16_0_1_1415287565478_5929\">\u201ePrin noua cafenea Starbucks deschis\u0103 la Ia\u0219i facem \u00eenc\u0103 un pas \u00een strategia noastr\u0103 de dezvoltare. Am decis s\u0103 fim prezen\u0163i \u00een cel mai frumos ora\u015f din inima Moldovei pentru a le oferi ie\u015fenilor experien\u0163a Starbucks \u0219i atmosfera special\u0103 a cafenelelor noastre\u201d<\/strong>, a declarat\u00a0<strong>Costin Gheorghiu<\/strong>,\u00a0<strong>District Manager<\/strong>\u00a0<strong>Starbucks<\/strong>\u00a0<strong>Rom\u00e2nia<\/strong>.<\/p>\n<p style=\"text-align: justify;\"><strong>Cafeneaua Starbucks din Palas Mall<\/strong>, situat\u0103 \u00een zona intr\u0103rii principale, va avea o\u00a0<strong>suprafa\u0163\u0103 de 150 mp<\/strong>, iar vara va fi completat\u0103 de o\u00a0<strong>teras\u0103 de 100 mp<\/strong>. Clien\u0163ii se vor delecta cu\u00a0<strong>cele mai bune specialit\u0103\u0163i de cafea din lume<\/strong>\u00a0\u015fi\u00a0<strong>\u00een ambientul relaxant al parcului Palas<\/strong>, unde\u00a0<strong>Starbucks<\/strong>\u00a0va avea o\u00a0<strong>loca\u0163ie cu o suprafa\u0163\u0103 deosebit de generoas\u0103<\/strong>, de\u00a0<strong>250 mp<\/strong>, la care se adaug\u0103 o\u00a0<strong>teras\u0103 de<\/strong>\u00a0<strong>270 mp<\/strong>.<\/p>\n<p style=\"text-align: justify;\"><strong>Una dintre cafenele va reprezenta o loca\u021bie &#8211; destina\u021bie<\/strong>, iar\u00a0<strong>cealalt\u0103 va fi axat\u0103 pe conceptul de take-away<\/strong>. \u00cen ambele spa\u0163ii,\u00a0<strong>clien\u021bii vor g\u0103si cele mai populare \u0219i iubite sortimente de b\u0103uturi Starbucks<\/strong>\u00a0&#8211;\u00a0<strong>Caramel Macchiato<\/strong>,\u00a0<strong>Caff\u00e8 Latte<\/strong>,<strong>Cappuccino<\/strong>,\u00a0<strong>gama de b\u0103uturi reci Frappuccino<\/strong>, dar \u0219i\u00a0<strong>ceaiuri \u0219i ciocolat\u0103 cald\u0103<\/strong>, al\u0103turi de o\u00a0<strong>gam\u0103 variat\u0103 de pr\u0103jituri \u0219i produse de patiserie<\/strong>. De asemenea, vor putea achizi\u021biona\u00a0<strong>pentru acas\u0103<\/strong>\u00a0<strong>ceaiuri \u0219i cafele boabe<\/strong>, precum \u0219i\u00a0<strong>c\u0103ni<\/strong>,\u00a0<strong>termosuri \u0219i accesorii pentru preparat cafeaua<\/strong>.<\/p>\n<p style=\"text-align: justify;\">Starbucks este locul perfect pentru cei care vor s\u0103-\u015fi bea cafeaua \u00een tihn\u0103 \u015fi s\u0103 r\u0103sfoiasc\u0103 un ziar, precum \u015fi pentru cei care petrec mai mult timp, al\u0103turi de prieteni, la o can\u0103 de ceai sau o ciocolat\u0103 cald\u0103.\u00a0<strong>\u201eIar de acum \u00eenainte \u00eei vom r\u0103sf\u0103\u0163a \u015fi pe cei din Ia\u015fi cu cele mai bune sortimente de cafea din lume, muzic\u0103 pl\u0103cut\u0103, ceaiuri fine \u015fi dulciuri delicioase\u201d<\/strong>, a mai declarat\u00a0<strong>Costin Gheorghiu<\/strong>.<\/p>\n<p style=\"text-align: justify;\">\u00cen re\u0163eaua na\u0163ional\u0103 de mall-uri a companiei Iulius Group, brandul Starbucks este prezent la Iulius Mall Cluj (din anul 2008) \u015fi la Iulius Mall Timi\u015foara (din anul 2009).<\/p>\n<p style=\"text-align: justify;\"><strong>Despre Starbucks<\/strong><\/p>\n<p style=\"text-align: justify;\">\u00cenc\u0103 din 1971, odat\u0103 cu deschiderea primului magazin \u00een Pike Place, Seattle, Starbucks Coffee Company a fost dedicat\u0103 recolt\u0103rii, proces\u0103rii \u0219i comercializ\u0103rii echitabile a celei mai bune cafele arabica. \u00cen prezent, cu\u00a0<strong>peste 20.000 de cafenele \u00een \u00eentreaga lume<\/strong>,\u00a0<strong>Starbucks este cel mai mare retailer de cafea de specialitate la nivel mondial<\/strong>.<\/p>\n<p style=\"text-align: justify;\"><strong>Istoria Starbucks \u00eencepe \u00een Seattle, \u00een 1971<\/strong>, c\u00e2nd primul magazin a fost destinat v\u00e2nz\u0103rii de cafea boabe. Din 1976 magazinele au \u00eenceput s\u0103 serveasc\u0103 \u0219i cafea, iar abia din anul 1986, odat\u0103 cu venirea la conducere a lui Howard Schultz, Starbucks a introdus arta espresso \u0219i a \u00eenceput s\u0103 serveasc\u0103 b\u0103uturile at\u00e2t de \u00eendr\u0103gite azi.<\/p>\n<p style=\"text-align: justify;\"><strong>\u00cen Rom\u00e2nia<\/strong>,\u00a0<strong>Starbucks a intrat pe pia\u021b\u0103 \u00een anul 2007, cu prima cafenea deschis\u0103 \u00een Bucure\u015fti.<\/strong>\u00a0\u00cen prezent, exist\u0103\u00a0<strong>11 cafenele la nivel na\u021bional &#8211; opt situate \u00een Bucure\u0219ti, una \u00een Constan\u021ba, una \u00een Cluj-Napoca \u0219i una \u00een Timi\u0219oara.<\/strong><\/p>\n<p style=\"text-align: justify;\">\n<p style=\"text-align: justify;\" align=\"center\"><strong>Despre Palas Ia\u015fi<\/strong><\/p>\n<p style=\"text-align: justify;\">\n<p style=\"text-align: justify;\"><strong>Ansamblul urbanistic Palas<\/strong>, dezvoltat \u00een Ia\u015fi de\u00a0<strong>compania Iulius Group<\/strong>, este\u00a0<strong>singurul proiect mixt de tip \u201elifestyle center\u201d din Rom\u00e2nia \u015fi cea mai mare investi\u0163ie \u00een real estate din afara Bucure\u015ftiului, \u00een valoare de peste 265 milioane de euro<\/strong>. Cu un\u00a0<strong>trafic anual de peste 12,2 milioane de persoane<\/strong>,\u00a0<strong>Palas este principala destina\u0163ie de shopping &amp; leisure &amp; entertainment din regiune<\/strong>, adres\u00e2ndu-se ie\u015fenilor, locuitorilor din jude\u0163ele limitrofe, precum Bac\u0103u, Vaslui, Suceava, Boto\u015fani, Neam\u0163, \u015fi celor din Republica Moldova.<\/p>\n<p style=\"text-align: justify;\">Palas cuprinde:\u00a0<strong>Palas Mall<\/strong>,\u00a0<strong>Palas Shopping Street<\/strong>,\u00a0<strong>United Business Center \u2013 4 cl\u0103diri de birouri clasa A<\/strong>,\u00a0<strong>hotel de 4*<\/strong>,<strong>centru de evenimente<\/strong>,\u00a0<strong>parc \u015fi spa\u0163ii verzi de peste 50.000 mp<\/strong>\u00a0\u015fi\u00a0<strong>cea mai mare parcare subteran\u0103 din Rom\u00e2nia<\/strong>, cu aproximativ 2.500 de locuri.<\/p>\n<p style=\"text-align: justify;\">Printre brandurile din Palas Mall se num\u0103r\u0103:\u00a0<strong id=\"yui_3_16_0_1_1415287565478_5955\">H&amp;M, Massimo Dutti, Zara, Pull&amp;Bear, Bershka, Stradivarius, Cama\u00efeu, Oysho, Tommy Hilfiger, C&amp;A, Stefanel, Swarovski, New Look, Douglas, Humanic, LC Waikiki, Hervis Sports, Motivi, L\u2019Occitane, Sephora, Intersport, Ecco, Il Passo, Fratelli Lounge &amp; Club, KFC Drive Thru, Subway, Auchan City etc.<\/strong><\/p>\n<p id=\"yui_3_16_0_1_1415287565478_5957\" style=\"text-align: justify;\">\n","protected":false},"excerpt":{"rendered":"<p>Palas Ia\u015fi, cea mai cosmopolit\u0103 destina\u0163ie de cump\u0103r\u0103turi \u015fi loisir din regiune, vine cu o&#8230; <a class=\"meta-more\" href=\"https:\/\/infois.ro\/?p=14319\">more <span class=\"meta-nav\">&raquo;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":14320,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,41],"tags":[6101,74,6103,171,166,498,169,184,5853,176,167,185,182,229,102,180,174,164,178,168,173,100,191,181,6100,175,170,101,6102,163,165],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/infois.ro\/index.php?rest_route=\/wp\/v2\/posts\/14319"}],"collection":[{"href":"https:\/\/infois.ro\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/infois.ro\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/infois.ro\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/infois.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14319"}],"version-history":[{"count":1,"href":"https:\/\/infois.ro\/index.php?rest_route=\/wp\/v2\/posts\/14319\/revisions"}],"predecessor-version":[{"id":14321,"href":"https:\/\/infois.ro\/index.php?rest_route=\/wp\/v2\/posts\/14319\/revisions\/14321"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/infois.ro\/index.php?rest_route=\/wp\/v2\/media\/14320"}],"wp:attachment":[{"href":"https:\/\/infois.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/infois.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=14319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/infois.ro\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=14319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}